About Us

Less Weight. More Purpose.

Roadup was founded in 2017 in Qingdao, China, with a simple belief:

Small components can make a big difference.

With a USD 20 million investment in advanced manufacturing, we focus on refining one essential part of modern cycling — tubeless valves.

Designed with Intent

We don’t chase complexity.

Every Roadup valve is designed with intention —
to be lighter, stronger, and cleaner in form.

From smooth road rides to unpredictable gravel and demanding trails, our products are built to perform quietly, reliably, and efficiently.

Our Mission

To design and manufacture high-performance tubeless bicycle valves that make cycling lighter, stronger, and more refined — while promoting a global shift toward sustainable, low-carbon transportation.

Our Vision

To bring riders around the world components that feel right — in weight, strength, and design.
And in doing so, encourage more people to choose cycling, embrace movement, and reduce the burden on our planet.